Social impact
Our values are our compass, guiding every decision we make and shaping the direction we take. They are central to our success and embedded in everything we do. Our purpose is to create safe, affordable, beautiful homes for those who need them most. We’ve built a business model that delivers strong financial returns alongside meaningful social impact.
Love Home
Tenants in the private rented sector have traditionally faced barriers to personalising their homes, with even small changes requiring written consent, leading to feelings of disconnection and a lack of that sense of home. Our Love Home programme works with tenants to create warm, welcoming spaces that promote safety and a sense of belonging.
There’s a difference between a house and a home – and that’s exactly why we do what we do.
- Sharon Fagan, Love Home Design Manager
Since 2019, Love Home has been leading the way in giving renters more creative freedom by teaming up with our in-house interior design experts to help them redecorate their homes. So far, 44 tenants have added their unique touch to their living spaces, resulting in happier individuals and families who feel more connected to their homes.
The whole point of Love Home is to make it homely, make the tenant feel settled and – for a lot of people – feel safe.
- Tracy Kelly, Love Home Interior Designer
Marilyn, Homes for Good tenant: “My living room renovation was a top-to-bottom redo – I got new carpets, curtains and wall paints done. The best part was working with someone professional, feeling encouraged and guided. Love Home brings warmth and happiness to my home and soul.”
Case study: Grace-Anne
Grace-Anne has been our tenant since 2014. She was referred to Love Home by tenancy support because she wanted a warmer, more homely living space. “I went to see Grace-Anne in her flat, which was a private landlord’s property,” says Love Home Design Manager Sharon Fagan. “She had it looking lovely, with twinkly lights everywhere, but there was no colour.”
Grace-Anne had never truly felt at home in rented accommodation. Sharon explains, “She was always waiting for the knock at the door to say, ‘I’m selling up – you need to move out.’” That fear became a reality, and Grace-Anne had to leave her flat. However, she was subsequently offered a Homes for Good property, which allowed her to finally feel at home. “Now, there's colour everywhere; she’s worked on designs for each room and has put in feature walls. You can see she feels at home,” says Sharon. “She’s also created all her artwork – her living room is like a mini-exhibition.”
It’s helped build my confidence in my own abilities and put my trust back in people. I’ve had a lot of encouragement – it’s uncovered talents I didn’t know were there.
— Grace-Anne, Homes for Good tenant
Social Enterprise of the Year (2016)
Finalist Social Enterprise UK Awards – Investment Deal of the Year with Social and Sustainable Capital (2019)
Big Issue 100 UK Changemakers (2019 & 2023)
Winner Excellence in the Private Sector Award (2019)
Finalist Housing Team of the Year Award (2020)
Finalist Housing and Innovation, Contribution to Homelessness (2024)
Glasgow Business Awards (2023) Best Business – Community Wealth Building
UN- World Habitat Gold Winner – Global North – for creation of portfolio of homes within the PRS for people on lower incomes
Awards & Recognition
The Dyke Street Development
After Eddie had a stroke in 2013, he moved out of his flat to a retirement complex. The flat remained empty for years, with a broken door and caved-in ceiling. When his family decided to sell it, his cousin Frank contacted the Scottish Empty Homes Partnership, which connected them with our very own Barry Sweeney. “It was the best thing that ever happened,” says Frank.
Property Development
We take properties in disrepair and turn them into beautiful homes working with interior designers and decorators.
Read more about our social impact
Learn how we lead the way in ethical, people-focused property management, raising standards in the private rented sector, working with partners and supporting tenants and our communities to create a fairer, more sustainable housing future.
Social Impact Video
Since 2013, we have pioneered the social lettings agency model in the private rental sector by providing affordable, high-quality homes for vulnerable people and those on low incomes. Learn more about how we continue to improve the private rental sector through kindness, friendliness, fairness and integrity.
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